This first step - get a solid understanding of the company. Understand the business service, main differentiators and the target audience.
Review materials of players in the industry- competitors, other service providers that target the audience.
Define the company's vision/ massage/ differentiators.
Prepare a list of visual concepts that conveys the company's vision
Based on the previous steps prepare 2-3 website drafts, incorporating the company logo and other previous branding material, and utilizing Visual elements (Icons, images, video etc), Color and Fonts , to strengthen the identity of your company on the web site.
The developmental stage is the point where the web site itself is created. Taking the individual graphic elements from the selected draft and use them to create the actual, functional site.
Testing and Delivery
Final details and test the web site. Tests such as the complete functionality of forms or other scripts, as well final testing for last minute compatibility issues (viewing differences between different web browsers), ensuring that your web site is optimized to be viewed properly in the most recent browser versions.